Jay-Z Gave Him 3 Hours… Here’s What LaRussell Learned

Boardroom

Vallejo’s own LaRussell joins Boardroom Talks for a masterclass in independence, ownership, and building a creative empire without a major label. From selling 100,000 albums independently to giving fans royalty splits in his music, LaRussell breaks down the business model that’s reshaping how artists think about value. He explains why radio still matters more than streaming, how TikTok lowered the barrier to entry in hip-hop, and why craftsmanship in music has declined, and what it’ll take to b…